August 20, 2007

Question Time!

Chanced upon this discovery when i was doing sumthing that i am really good at: classroom chatter:P
There was this case discussion happening bt a firm in the fashion industry and the Prof was taking great joys in delving into the female mind to explain some seemingly irrtational moves of the firm..Wont bother u with the details primarily coz i dont know too many of them..:P
Wasnt listening u c,coz just then my benchmate started talkign bt this rather intriguing settings he noticed when he went to the Bhavani Kangan Store in Gandhi Bazaar..Now if u happen to be one of those who has never been inside that store, just a lil filler. The store has 2 floors..The cosmetic section is housed in the ground floor and the ornament n some hazaar other accessories section is housed in the first floor. Well, the intriguing thing was this: The ground floor was manned completely by girls while on the first floor, it was an all male section. While there was nothing out of the ordinary bt the all girls section, the all male section however came as a surprise[ to him...i have been there a million times and my super dormant brain hadnt even taken in this fact:P] He was trying to say that mt b the settings there again were done with the female mind in mind..That it was probably something like a woman would much rather discuss her cosmetic problems and take solutions for it from a girl ,which made sense..but would probably prefer to consider a male point of view when buying jeweleries and sarees n all..kinda like the SRK scene in DDLJ...Dont agree with it..But i distinctly remember tht most of the saree shops that i hve gone to are also usually managed by men..So, have been wondering what the funda is. Lemme know wht u think:)

5 comments:

Anu said...

hmm...interesting thought...though I don't quite agree. I would be more bothered about what my parents/sis and now hubby would say about what I buy and not what some vague guy says! :D
Also I don't particularly remember all-men manning the saree/ jewellery shops, generally there is a mix of both kinda salespeople.

Smitha.S said...

Anu: Thanks for not agreeing with the theory. Even i dont ..but as i said, most saree shops..shopped for my wedding saree in Kanchi..all the shops have only guys..all jewellery shops..from the chikpet ones to the ones like TAnishq all have only guys! Just find it a lil bit intresting!

nitin said...

In that matter even CHUDIYA..bangles buisness is being handled by men..

I think these things are practiced from quiet a long time...and ppl are getting used & habitual...(Men were always considered good salesman and women used to never sit on the shop counters..Our traditional women "char divari ke under he rehti thi" bcos of these events ,it finally resulted in selling even women items...)This is just a hypothesis..you guys tell how much dum it has...

on the contraty ,cosmetics is a modern trend and therefore causing a different marketing strategy...

A marketing language answer wud be ..A man can convince a women better than a women to other women...so men salesman are always preferred...and maybe vice versa...
:-)

Smitha.S said...

Nitin: Ur Theory does have some dum:D Think thats the most plausible explanation for it. Thanks for stopping by:)

Anonymous said...

Last week when I went to buy a lipstick, the girl applied a bit on the saturn of my palm (or that part slightly below it - Neptune maybe (definitely not the planet before that :D )) - When I couldnt find the colour I liked and moved on, she ran up to me after 5 mins with a close shade and I bought it off! The points I try to make are:
1. Men use more force - If they were to apply testers on ladies' Neptunes, the testers would get over pretty soon.
2. If a man were to run up behind a woman with a lipstick in his hand, I wonder how people would take it.

Why there are no women upstairs, god only knows..Maybe god and Nitin.

Namrata